Introducción
In today’s era of high integration of vision and information, perimeter LED display screens have become an indispensable part of urban landscape with their unique charm and wide application fields. They are not just cold electronic screens, but also the source of urban vitality, the window of information dissemination, and the stage of cultural display.
1. Introduction to perimeter LED display screen
As an indispensable visual display tool for modern sports venues, the design and function of perimeter LED display screens are closely centered on the goals of enhancing audience experience, enhancing the atmosphere of the event, and efficiently transmitting information. The following is an in-depth analysis of the characteristics of this type of display screen:
- The outermost layer has a soft mask
This design is out of thoughtful consideration for the safety of athletes. In Deportes events, athletes’ high-speed running, jumping, and other actions may bring the risk of accidental collisions.
Therefore, the soft mask equipped on the outermost layer of the perimeter LED display screen can not only effectively prevent athletes from being injured in collisions, but also protect the display screen itself from physical impact and extend its service life.
- Alto brillo and high visibility
Facing the open outdoor environment where sports venues are usually located, and the strong sunlight that may be encountered, high brightness and high visibility have become essential characteristics of perimeter LED display screens.
These displays use advanced LED technology and high-transmittance materials to ensure clear and bright images and videos even under strong light, allowing viewers to easily obtain event information from any angle.
- Large size and resolución
In order to cover a wide area of the auditorium and ensure that every audience can enjoy a high-quality visual experience, perimeter LED displays are usually designed in large sizes.
At the same time, high-resolution display technology makes the image delicate and colorful, whether it is game details or advertising images, it can be perfectly presented, making the audience feel as if they are at the event site.
- Fast response time
In sports events, every moment is crucial. Therefore, perimeter LED displays need to have extremely fast response times to ensure that image content can be quickly switched and updated during the game to avoid image blur or tearing.
This high-speed response capability not only enhances the audience’s viewing experience but also provides strong support for real-time broadcasting and data analysis of the event.
- Dustproof and waterproof capabilities
The environment of sports venues is complex and changeable and may encounter severe weather such as wind, sand, rain, etc. In order to ensure the stable operation of the display in harsh environments, perimeter LED displays usually have strong dustproof and waterproof capabilities.
By adopting a special sealing structure and waterproof materials, these displays can effectively resist the erosion of the external environment and keep the internal electronic components dry and clean.
- Reliability and stability
As an important display tool for sports venues, the reliability and stability of perimeter LED displays are crucial. In order to ensure that there is no failure at critical moments, these displays usually use high-quality electronic components and advanced production processes and undergo rigorous testing and inspection.
At the same time, they are also equipped with a complete heat dissipation system and intelligent monitoring system, which can monitor the operating status in real time and warn of potential failures to ensure the smooth progress of the event.
2. What are the advantages of perimeter LED displays?
The advantages of using perimeter LED displays are mainly reflected in the following aspects:
1). Enhanced audience experience:
Visual shock: High-brightness, high-resolution perimeter LED displays can present clear and delicate images and videos, bringing an immersive viewing experience to the audience.
Information immediacy: The display can update the game information, scores, event progress, etc. in real time, allowing the audience to keep abreast of the latest developments at any time.
Interactive participation: Some displays support audience interactive functions, such as voting, lottery, etc., to increase the audience’s sense of participation and entertainment.
2). Enhance the atmosphere of the event:
Visual attraction: Dynamic images, brilliant colors, and wonderful video content can quickly attract the audience’s attention and enhance the warm atmosphere of the venue.
Advertising: Playing advertisements, sponsor information, etc. during the game or halftime not only brings income to the venue but also increases the commercial value of the event.
Emotional resonance: Playing the team history, player introduction, and other content, stimulates the audience’s emotional resonance and enhances the team’s sense of belonging and cohesion.
3). Efficient information dissemination:
Diversified content: The display screen can not only play game-related information, but also display public information such as weather forecasts, traffic instructions, emergency notices, etc., to provide convenience for the audience.
Remote control: Support remote control and real-time content updates, making information dissemination more flexible and efficient, and adapting to the needs of different events and activities.
Data analysis: Some advanced display screens also have data analysis functions, which can count game data, audience feedback, etc. in real time, and provide decision-making support for event organizers.
4). Enhance the image of the venue:
Modernization symbol: The modern perimeter LED display screen is one of the important symbols of the modernization of sports venues, which can enhance the overall image and grade of the venue.
Brand display: The advertisements and brand displays on the display screen bring business cooperation opportunities to the venue, and also provide an efficient publicity platform for the brand.
Flexible layout: According to the specific situation and needs of the venue, the perimeter LED display screen can be flexibly laid out and designed to adapt to different viewing angles and visual effects.
5). Economic benefits:
Advertising revenue: By selling advertising space and playing advertising content, sports venues can obtain considerable advertising revenue.
Increase attendance: High-quality viewing experience and event atmosphere can attract more spectators to watch the game, thereby increasing the attendance rate and economic benefits of the venue.
Reduce maintenance costs: The perimeter LED display screen has a long service life and low energy consumption, which can reduce the maintenance and operating costs of the venue.
3. Diversified use scenarios of perimeter LED display screens
- Game information display:
In fierce sports events, perimeter LED displays play a core role in information transmission. They update and display the score, timing, score, and team information of the game in real time, ensuring that spectators and athletes can grasp the dynamics of the game in real time.
Whether it is a goal in a football match, a close score in a basketball game, or a key point in a tennis match, these displays can present every important moment on the field in an intuitive and clear way, allowing the audience to accurately capture every important moment on the field.
At the same time, they can also display key information such as the progress of the game and the remaining time, helping the audience to better plan their viewing experience.
- Advertising and sponsor promotion:
In addition to game information, perimeter LED displays are also an excellent platform for advertising and sponsor promotion.
During the intervals between games or halftime, these displays will play carefully designed advertising content, and sponsor information and marketing activities, bringing considerable advertising revenue to the stadium.
For sponsors, this is an excellent opportunity to directly display their brands, products, and services to the general audience, which can effectively enhance brand awareness and market influence.
In addition, through diversified advertising formats and content innovation, it can further attract the audience’s attention and enhance the advertising effect.
- Video playback and highlights:
In order to enhance the audience’s viewing experience, perimeter LED displays are also often used to play important moments, replays, slow motion, and highlights of the game.
These playback contents not only allow the audience to relive the highlights of the game but also show the charm of the game and the style of the athletes from multiple angles.
Especially in key matches or important events, these replays can arouse the excitement and enthusiasm of the audience and enhance the viewing and entertainment of the game.
- Experiencia interactiva:
With the continuous development of technology, the perimeter LED display screens in modern stadiums have more interactive functions.
Audiences can interact with the screen through mobile applications or social media, such as participating in voting, requesting songs, or making comments.
This interactive experience not only increases the audience’s sense of participation and entertainment but also makes the atmosphere of the game more enthusiastic and active.
At the same time, for the venue, this interactive method can also collect the opinions and feedback of the audience, providing valuable reference information for future event planning and operation.
3. Exposure rate of perimeter LED display screens
The exposure rate of perimeter LED display screens in stadiums is extremely high, which is mainly due to its prominent location, large display area, and high brightness, and high definition display effect. The following is a detailed explanation of its exposure rate from three aspects: live audience, online live broadcast, and social media:
1). Live audience
- High visibility and wide coverage:
Perimeter LED display screens are usually installed around the fences or auditoriums of stadiums, with conspicuous locations, covering almost the entire auditorium area.
This allows the audience to easily see the content on the display screen no matter where they are during the game.
The high brightness and high definition display effect ensures that the text, images and videos on the display screen can be clearly seen even in strong outdoor light environments, further enhancing the audience’s viewing experience.
- Real-time updates and interactive participation:
The display screen can update the game information, scores, team introductions, and other content in real time so that the audience can instantly understand the dynamics of the game and increase the tension and participation of the game.
The LED display screens of some modern stadiums also support audience interaction functions, such as participating in voting and lottery activities through mobile phone applications, which further increases the audience’s sense of participation and exposure.
2). Online live broadcast
- Event broadcast and global audience:
In the online live broadcast of sports events, the perimeter LED display screen is often one of the focuses captured by the camera.
When the camera lens sweeps across the audience seats or the surroundings of the venue, these conspicuous display screens are often included in the picture, thus showing them to the global audience.
For those spectators who cannot be present at the scene, when watching the game through online live broadcast, the content on the perimeter LED display screen has also become one of the important ways for them to understand the game information and feel the atmosphere of the scene.
3). Social Media
- Sharing and Communication:
In the era of social media, spectators often share their own photos and videos of the game and the content on the perimeter LED display screen on various platforms.
These shared contents not only attract more people’s attention but also further increase the exposure rate of the perimeter LED display screen.
Functions such as topic discussions and hot topic lists on social media also make the content related to the perimeter LED display screen easier to be seen and discussed by more people, thereby further expanding its exposure range.
Conclusión
In summary, as an important form of digital media art, the perimeter LED display screen is profoundly affecting our cultural communication with its unique charm and wide application fields. From commercial advertisements to public information, they are everywhere, conveying information, displaying culture, and enriching life all the time.
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